Thursday, March 28, 2013
Tonto Dikeh- Hi Video Release
Celebrated Nollywood actress Tonto Dikeh has finally released the official video of her much anticipated single. Do you think it is a hit or a miss?
Beyonce's controvesial new song! Listen here
Well, well, well.....Mrs carter is Back and this time she is doing it in a big way. She released a teaser to her new single and it is causing a stir with everyone guessing what the lyrics mean. Until now she has not released any comment. Is this another publicity stunt for her upcoming album or is the power getting to her head? Weigh in :-)
Lyrics:
I know when you were little girls
You dreamt of being in my world
Don’t forget it, don’t forget it
Respect that, bow down bitches
I took some time to live my life
But don’t think I’m just his little wife
Don’t get it twisted, get it twisted
This my shit, bow down bitches
Rolling high, leather and wood
Keep it trill, that’s what’s good
Kiss my momma, show them love
Pop them bottles in the club
I heard your boo was talking lip
Told my crew to smack that trick
Smack that trick, smack that trick
Guess what they did, smack that trick
Gold everything: gold-ass chain
Gold ass rings, gold-ass fangs
You can see me stunt when you turn on your screen
You can see me stunt when you turn on your screen
I’m bigger than life, the name in the lights
The number-one chick, I don’t need no hype
Capital B means I’m ’bout that life
The capital B means I’m ’bout that life
10 Most Powerful Publicists In Hollywood
10.) Cindi Berger, Chairman and CEO of PMK*BNC
GETTY
Clients: Mariah Carey, Barbara Walters, Simon Cowell, John Legend...
9.) Lewis Kay, COO/EVP, Entertainment at PMK*BNC
Courtesy Lewis Kay
Clients: Jimmy Kimmel, Amy Poehler, Will Arnett, Zooey Deschanel,
Louis CK, Tracy Morgan, Chris D’Elia, Joel McHale,
Sarah Silverman and Paul Scheer.
8.) Nanci Ryder, Co-Founder of BWR
Getty
Clients: Katie Holmes, Mila Kunis, Ewan McGregor, Viggo Mortensen,
Blake Lively, Johnny Galecki, Renée Zellweger, Amber Valletta,
Matt LeBlanc, Eric Dane, Rose McGowan, Terrence Howard.
7.) Leslie Sloane Zelnik, Publicist and co-president, BWR
Clients: Katie Holmes, Blake Lively, Kate Beckinsale, Megan Fox,
Zoe Saldana, Diane Kruger, Michael J. Fox, Sarah Michelle Gellar...
6.) Shawn Sachs and Ken Sunshine, Co-CEOs,
Sunshine Sachs
Getty
Clients: Leonardo DiCaprio, Ben Affleck, Barbra Streisand,
Bette Midler, Cyndi Lauper, Darren Criss, Demi Lovato, Guy Fieri,
Harry Belafonte, Jessica Lu, Jon Bon Jovi, Karlie Kloss, Kathy Griffin,
n Lochte, The Band Perry, The Jonas Brothers (Joe, Nick, Kevin)...
5.) Ina Treciokas, Publicist & Partner at Slate PR
Clients: Harrison Ford, Woody Harrelson, Sarah Jessica Parker,
Leslie Mann, Anna Paquin, Owen Wilson, Liev Schreiber,
Jon Favreau, David Schwimmer, George Lopez, Justin Theroux..
3.) Robin Baum, Publicist & Partner at Slate PR
Courtesy Robin Baum
Clients: Johnny Depp, Ryan Gosling, Dakota Fanning,
Chris Hemsworth, Daniel Craig, Alexander Skarsgard, Kate Bosworth,
Naomi Watts, Orlando Bloom, Antonio Banderas, Melanie Griffith,
Benicio Del Toro, Jared Leto.
2.) Meredith O'Sullivan, Head of West Coast Talent
Department at 42 West
Clients: Jessica Biel, Reese Witherspoon, Will Smith, Ryan Reynolds,
Rachel McAdams, Halle Berry, Rosario Dawson, David Spade,
Scott Caan.
1.) Stephen Huvane & Simon Halls, Founders
of Slate PR
Getty
Clients: Jennifer Aniston, Neil Patrick Harris, Ryan Gosling,
Harrison Ford, Kirsten Dunst, Anne Hathaway, Johnny Depp,
Channing Tatum, Ryan Murphy, Ridley Scott, Jude Law, Tom Ford...
Saturday, March 23, 2013
"Will do PR for food" – how begging to be adopted helped one PR student stand out POSTED BY ALEX WARREN ON 2ND MAR 2013 IN OFF THE RECORD
[Before starting, Rich here. PR student Alex Warren got in touch with his Adopt a Student campaign and, although I didn't go to uni and so can't know the soul-sapping drudgery that is finding placements, I thought a guest post from him would be of interest to student readers, in particular. So, here, in Alex's words, is how he turned £6 and his undoubted cheekiness into work experience for the likes of Sir Richard Branson and Oakley.]
Times are hard for students; harder than ever before. With tuition fees hitting nine thousand a year and job markets shrinking, graduate positions aren’t easy to come by. These drastic times must call for drastic measures; you have to do whatever it takes. In my case… that meant eating out of a bin.
Ok, I should probably provide some context for that event. I wasn’t just eating out of a bin, well I was, but it was carefully planned, strategic eating out of a bin. You see, last year I was required to find a 40 week work placement as part of my Public Relations degree at Bournemouth University.
During this period the university put on regular talks providing job-seeking advice; talks which mainly involved staring at page after page of example CVs. It was staring at these identical Times New Roman CVs which made me realise …I was bored. But that boredom wasn’t the full extent of my realisation. I started to think, if these bore me, imagine how bored the average employer must be! They all look the same, they all sound the same, they’re just 900 words of self-praising, cringe-worthy, narcissism.
I couldn’t help but think how the average CV was so anti everything the PR industry stood for. Just like PR, landing a new job is all about building a reputation. It’s about promoting yourself, just as you would any other product or service… “Alex Warren – Public Relations Student”, buy now while stocks last!
This is how we need to start seeing the job seeking process. When selling a product, nobody would just email customers with
a long list of positive attributes, they’d develop a strategy, create a campaign, start building a dialogue. It was this disillusionment with traditional CVs which inspired me to create “The Adopt A Student Campaign”.
Adopt A Student was designed to mimic the format of a traditional charity appeal. It relied on a microsite, email campaigns, social media and local press. I also created a spoofed video appeal, calling for business owners across the UK to ‘adopt’ me. This video was accompanied by the tagline “we never likes to put a healthy student down” and showed footage of me wandering the streets, sleeping on textbooks, and yes… eating out of a bin.
In the end the campaign cost me around £6 to do (yes, six pounds!). I built the website myself (hosted on a free .co.nr domain), filmed and edited the video (with a friends camera), wrote and distributed the various press releases and promoted the twitter campaign using a trial version of TweetAdder. All I actually paid for was a pair of fingerless “hobo” gloves.
Two months later, the Adopt A Student website had gained over 10,000 hits. This was added to by 3000 video views and several thousand followers on twitter. Obviously for your typical PR campaign these numbers may sound a bit meagre; but for the average job applicant, getting your name in front of 15,000+ people is certainly a good start.
By the end of the campaign I received contact from over 25 organisations. This lead to job offers from the NHS, Blake Lapthorn Law, and a number of general consumer PR agencies. Since then I’ve worked on accounts for Sir Richard Branson, Oakley and various other big name brands. Not bad for a budget of £6!
So other than stroking my ego, what’s this blog post all about? How can this be helpful to future PR students?
I’m sure many within our industry would claim that this type of job-search is just a “stunt” or “gimmick”. In my opinion though, they’re missing the point. It’s not about putting together some meaningless stunt; it’s about showing off your genuine talents and skills.
In creating the Adopt A Student campaign I showed employers tangible evidence of what I could do; whether it was writing press releases, building websites, editing videos or just creating campaigns. These real world examples mean so much more than a list of transferable skills on a CV.
In the end it doesn’t matter what your skill set it, you should be using it to your advantage! If you’re good at events management, put together an event; if you specialise in social media, create a campaign; if you’re skilled in typography, write your CV in a nice font, anything!
Just remember, job-seeking is nothing more than building a reputation and selling a product. We use all our creativity and skills when promoting our clients, so why not do it when we promote ourselves?
Chinua Achebe- We honour your life!
Friday, March 22, 2013
Thank You!!
Thank you dear friends and family for visiting my first blog on the first day. Please do drop me a line and let me know how i may improve my content or general thoughts on anything. Once again- Asante :-)
Scandal: Are you a fan?
Nail Trends taking storm
Here are a few nail trends we found that are influencing the fashionista's this year:
Textured nails
Matte Textured
My favourite- Bold Colours
Which do you Love?
Textured nails
Which do you Love?
Hello World,
My name is Winnie and i am just making my first post as a blogger. I want to start by Introducing myself, I am a Kenyan lady who is currently based on the French Riviera. I am really interested in travel, music, movies and all the girly things in the world :-)
I am hoping that this blog can help me find an audience for my crazy ideas both professional and personal while exploring the world and making new friends. Please do not hesitate to write and let me know your feed back.
Xxxx
Winnie
My name is Winnie and i am just making my first post as a blogger. I want to start by Introducing myself, I am a Kenyan lady who is currently based on the French Riviera. I am really interested in travel, music, movies and all the girly things in the world :-)
I am hoping that this blog can help me find an audience for my crazy ideas both professional and personal while exploring the world and making new friends. Please do not hesitate to write and let me know your feed back.
Xxxx
Winnie
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